With PPO, it’s only allowed to test your main product page with different variables. That means while Custom Product Pages are serving paid campaigns, Product Page Optimization will work for more organic search and browse traffic.
Anything you add to your onboarding can have a massive effect on app usage. By implementing the right user onboarding, it’s possible to increase your app’s retention up to 50%.
Mobile app localization is a process that translates your mobile application into different languages. It is a way to deliver the same functionality, content, and experience to people who speak different languages.
A great app icon needs to be eye-catching. The only way your app icon can accomplish this is if it communicates a message or goal that your users will relate to.