Mobile Ads

Why is Mobile Video Marketing Trending Lately?

It's no surprise that mobile marketing has become a key focus for businesses looking to reach their target audience. Using video on mobile devices has a significant impact on mobile advertising.

A/B Testing

ASO to Reduce Cost Per Install (CPI)

Some people continue to believe that ASO is solely about keyword optimization. However, remember that all app store traffic leads to your product page, whether through Facebook advertisements, TikTok, influencer marketing, or directly from the stores.

Mobile Ads

Why Utilizing Apple Search Ads is Significant for Boosting Your App

Apple Search Ads is a practical and accessible avenue to increase iOS app downloads and organic ranking. Since it is the only opportunity to advertise programs directly within the Apple App Store, it is an immediate goldmine for boosting brand recognition and downloads