8 User Engagement Strategies for Mobile Apps
App engagement is a general term of metrics that represents the user interaction in the app. The session lengths, daily active users, abandonment rates are very important metrics of app engagement and that’s not even all of it to measure it.
What does A/B testing mean and why you should do it?
In today’s world, mobile apps are all around us. Not just the demand is increasing but also the market size is getting bigger day by day. As a mobile app owner, it’s inevitable to learn and then apply new strategies to grow your app among other competitors.