CLEANT A.I.

WE ARE CLEANT, A LOCALLY-MADE, FAMILY-OWNED CLOTHING BRAND RUN BY 3 BROTHERS FROM POLAND: MATEUSZ, MAREK & MAKSYMILIAN. NICE TO MEET YOU! 

AS THE FIRST BRAND IN HISTORY, CLEANT IS EMPLOYING THE ARTIFICIAL INTELLIGENCE TO CREATE THE NEW SYMBOL FOR OUR BRAND - A SYMBOL THAT WOULD BELONG TO EVERYONE.

THE STORY BEGINS IN THIS APP - HERE YOU'LL DRAW YOUR VISION OF OUR SYMBOL AND UPLOAD IT TO THE A.I. MAINFRAME.

THE A.I. (GENERATIVE ADVERSARIAL NETWORK BASED ON DEEP LEARNING ALGORITHMS, TO BE EXACT) WILL LEARN ALL THE IMAGES UPLOADED TO THE SYSTEM, YOURS BEING ONE OF THEM. THEN IT WILL GENERATE THE n+1-th THUNDERBOLT, REFLECTING THE COLLECTIVE VISION OF WHAT OUR SYMBOL SHOULD LOOK LIKE. IT WILL EQUALLY CONTAIN EVERYONE'S IMAGE.

THEN CLEANT WILL REPLACE ITS FORMER SYMBOL WITH THE FRESH NEW THUNDERBOLT DESIGNED BY EVERYONE. AND IT WILL APPEAR EVERYWHERE: FROM OUR INSTAGRAM OR FACEBOOK STORE PROFILE PIC TO THE EMBROIDERED FORM ON HOODIES, T-SHIRTS AND OTHER GARMENTS. THIS WILL BE THE FINAL FORM OF CLEANT'S SYMBOL BECAUSE IT WILL BE EVERYONE'S SYMBOL.

YOU WILL BE A PART OF IT FOREVER.

P.S. YOU KNOW WHAT'S THE MOST EXCITING PART? THAT WE HAVE NO IDEA WHAT THE ARTIFICIAL INTELLIGENCE WOULD COME UP WITH. NO BRAND EVER DID THIS SORT OF THING BEFORE. CLEANT IS THE FIRST ONE.

THE NEW BRAND SYMBOL WILL BE GENERATED DURING AN IN-APP LIVE BROADCAST.